User Needs, Features and the Science behind Bing

This morning in the wee hours, we launched the Bing preview! I wanted to take this opportunity to provide some highlights and background on how Bing came to be. What got us here? Everything in Bing was driven by a focus on truly understanding searchers and their needs. When we looked at how people were using search today, we saw an opportunity to focus on three key trends:  Information overload: With the explosion of digital content on...
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